The Retail Industry – How to Succeed in the Next Decade


Retail is an industry that offers a wide variety of services. It includes both physical and digital channels. These can include retailing in stores, door-to-door sales, and electronic channels such as websites, mobile apps, social media, and email marketing.

The retail sector is the largest private-sector employer in the United States. This industry supports 52 million jobs. It also provides opportunities for those seeking a career in the industry.

While many people may think of department stores when they think of retail, the retail industry includes a broad range of industries. From clothing to furniture to electronics to food, the industry is diverse. Some of the earliest retailers were itinerant peddlers. Today, retailing is a highly competitive and dynamic industry. Keeping up with changing trends and consumer tastes requires retailers to evolve their business models.

To succeed in the next decade, US retailers will need to make several key changes. One major trend in the industry is the proliferation of multi-channel retailing. In particular, retailers are investing more in the digital realm to promote brands. Another change that will affect retailers is price transparency. Increasingly, consumers are using their smartphones to research products and compare prices.

Another major trend is the shift from product-based to services-based businesses. For example, GE recently moved from a product-based company to a services-based company. Meanwhile, IBM has been shifting from a product-based company to primarily a services-based business. Many large retailers are now producing their own private labels.

The shift from products to services also means that retailers will need to manage their direct costs more carefully. They will need to increase their inventory accuracy and reduce out-of-stock merchandise. As a result, gross margins will be pressured. However, the full impact of these trends will take years to be felt.

Leading retailers are redesigning their products and services in response to consumer demands. They are doing this by identifying features that they think consumers value the most. Moreover, they are taking steps to reduce features that increase their costs.

Other important decisions faced by retailers include their product assortment, customer service, and supporting services. These decisions are made based on an analysis of the market, competition, and consumer demand. Using these insights, modern retailers devise a retail mix that is best suited for their market.

In addition to product-related decisions, retailers will need to consider macro factors such as the level of competition, the demand for a specific product or service, and the availability of infrastructure and resources. Additionally, these factors will impact the location of a retail store.

Another factor that is important to retailers is the point of sale (POS) system. Point of sale systems are used to record sales, track purchases, and calculate total cost. A poor POS system can cause retailers to lose money. Therefore, it is imperative that a retailer purchase a POS system that can handle both B2C and B2B transactions.

Finally, retailers must consider the effects of Hispanic spending. According to the US Bureau of Labor Statistics, one-fifth of all retail spending will come from the Hispanic population in the next ten years. Since these consumers are more likely to spend their money differently, it is important for retailers to account for this spending.